11 SEO and Marketing Benefits of Transcription Services

transcriptionist-transcribing on computerYou love talking. You love recording yourself and publishing on your blog. You love podcasting or vlogging, however you wish there are more people listening to your podcasts, right.  You wish you make more money or at least wish your website ranks higher.

Publishing podcast and video transcripts on your blog or website you significantly and positively impact the SEO ranking of your website.

That is to say, transcription services will greatly improve your SEO rankings. Convert your podcasts into articles and even infographic contents by using professional transcription services to enjoy better SEO rankings!

 11 SEO Benefits of Transcription Services for Online Marketing

  1. Posting the transcripts of your podcasts to your blog/website provides the rich text content for search engines to index. Most search engines do not index your audio file. To get traffic to your site, you need regular, quality text content. It’s damn good for SEO.
  2. Your podcast listeners will enjoy having a text version side by side while listening for reference and skim. By providing all the options for your audience, they will remember which podcasts are more user friendly than others. What is important is that the audience is given a choice.
  3. Some people simply prefer to read the content rather than listen. Many use the content as a reference for further studies and research. Reading a transcript can also be helpful if the voices on the podcast are hard to understand.
  4. By providing podcast transcripts, you are broadening your audience and reaching more people like hearing impaired people.
  5. The transcripts of podcasts can be used as blog posts.
  6. Transcripts of your podcasts can also be turned into ebooks.
  7. It’s easier to monitize your podcasts with accompanying transcripts using contextual ads like Google AdSense.
  8. You are over-delivering when you provide transcripts of podcasts.
  9. You are one step ahead of your competition, who has no transcripts, with podcast transcription.
  10. It is possible to link to other relevant blog posts and resources from within the podcast transcripts.
  11. For most people on this planet, English is their second or even third language. They may not comprehend fully from what they hear, but with transcripts it becomes easier for them to understand what you say.

As bloggers and online content producers, you must always look for ways and means to improve our blogs.  One simple way is to utilize transcription services to multiply and repurpose our blog contents.

Podcasts and youtube videos cannot be left idle. Make they work as hard as possible.  They are part of your online marketing asset.  Use a professional transcription agency to transcribe your audio and video content affordably.

When you provide transcripts of your videos and audios, it makes your offering more special and therefore, premium. And, that is what each podcast blogger should aim for – quality contents.

Podcast transcription service is easy and affordable, and helps achieve your business goals faster.

About the author – Carey Suante is a writer and entrepreneur. He founded TranscriptionPRO Services after years of experience in blogging and internet marketing.  Contact him  for a no-obligation Transcription Quotation today for all your typing and transcription requirements.

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